But as Pentagram partner Paula Scher sees it, this vocal minority is missing the point of the project – and of AI in general. We caught up with the renowned designer, who has been a partner in ...

Paula Scher is a contemporary American artist and graphic designer best known for her posters, logo designs, and album covers. In her paintings, Scher portrays large-scale maps filled with intricate ...

With Paula Scher at the helm of the project, The Public Theater gained a fresh pool of designs that drew on everything from Pop Art and Constructivism to graffiti and hip-hop aesthetics. Twenty-five ...

The Walczak-Freire family left their static home in 2017 for a life on wheels and consequently created a photography project that portrays the intimacy of a family and nature ...

Created by Paula Scher and her team, the identity focuses on a ‘square peg in a round hole’ icon that signifies there is no normal when it comes to mental health Pentagram partner Paula Scher has ...

But while the use of Midjourney to aid the design has provoked a heated response, Pentagram partner Paula Scher has openly stood by the decision. The project involved creating over 1,500 icons ...

Here, Pentagram designer Paula Scher explains the influence Seymour Chwast’s Artone font had on a generation Designing a logo for any corporation, brand or cultural organisation today almost ...

Our unique visual identity was developed in collaboration with renowned Pentagram designer Paula Scher. The creation and origins of the system reflect our commitment to the power of design and legacy ...

Pentagram partner Paula Scher and New York arts institution the Public Theater have nurtured a collaborative relationship over a remarkable 25 years – a partnership so widely recognised that it was ...

COVID-19 has spawned a mental health crisis. Can branding help break the taboo? Pentagram's Paula Scher designs the visual identity for Kenneth Cole's new relaunched Mental Health Coalition.