The campaign presents everyday scenarios where asking for a Marie biscuit leads to confusion. Parle can learn from Colgate ...

Parle Products has launched a new TVC for Parle Marie, aiming to carve a distinct space in the Marie biscuit segment. With a light-hearted and humorous narrative, the campaign highlights the ...

The campaign highlights importance of biscuit’s full name, capturing everyday scenarios where asking for a “Marie” biscuit ...

Other standout campaigns include BGMI’s playful chalk-fight film, Taj Mahal Tea’s musical kettle installation, Parle Marie’s ...

Parle Marie, KrackJack and Monaco, among others. Parle Products Deputy Marketing Manager Mayank Shahsaid the company had seen "fair amount of product launches" in the last two years. At present ...