And one you've most likely used in your life has made a comeback on TikTok and Google Trends: Pantene Pro-V. According to ...

It’s been eight months since Baby Chanco made her hair-raising debut to the world, and the adorable Japanese baby girl — and her impressive mane — are now the stars of a new Pantene ad.

This case study shows how Pantene introduced its newest product, Cora, into China's highly competitive hair care category, targeting young users through social media and mobile to build a community of ...