To celebrate Richie Saunders' amazing performance in the NCAA Tournament thus far, Ore-Ida has a tasty promotion Brigham Young University has another reason to take home the 2025 men's NCAA Tournament ...

As BYU advances to the Sweet 16, Ore-Ida is going all in with a campaign that blends basketball history, family heritage, and crispy fanfare.

Fans of the delectable treat were surely rooting for No. 6-seeded BYU on Thursday after Ore-Ida announced it would give away free Tater Tots with every win in the NCAA Tournament the Cougars get.

NEWARK, N.J. — Richie Saunders, Tot King. BYU’s leading scorer has signed a sponsorship agreement with Ore-Ida, the frozen food company his great-grandfather founded. Heir Richie’s got it in ...

"Nephi" Griggs is credited with inventing the Tater Tot. You might know Griggs as the co-founder of Ore-Ida Foods, makers of said Tater Tots. So it's no surprise that Saunders got an NIL deal from ...

A few weeks ago it was discovered that BYU junior guard Richie Saunders had a famous relative: Ore-Ida Potatoes co-founder F. “Nephi” Griggs, his great-grandfather. Griggs appears to have ...

Richie Saunders inked a sponsorship deal with Ore-Ida, which created Tater Tots and still produces Tater Tots as its signature product today. While it might sound like it makes more sense for a ...

Saunders and his tots roots — his great-grandfather, F. “Nephi” Griggs, is the founder of Ore-Ida — has become one of the surprise stories during a tournament largely devoid of bracket-busting upsets.

A few weeks ago it was discovered that BYU junior guard Richie Saunders had a famous relative: Ore-Ida Potatoes co-founder F. “Nephi” Griggs, his great-grandfather who appears to have invented ...