The artist-provocateur reverse-engineered the blue-green shade called ‘olo.’ Now you can buy it as an acrylic paint.

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense teal" with the naked eye.

Scientists at the University of California, Berkeley, recently claimed to have conjured the ability to make humans see a “new ...

When Stuart Semple read the news of a “new color”, he knew it was his duty as a chroma-obsessed artist to cook up a paint inspired by it. And so, after a long night in his “lab,” he concocted a liquid ...

Researchers have found a new color, named olo, by firing laser pulses into their eyes; Stuart Semple has recreated the hue he's calling Yolo ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

Last week researchers discovered a new colour outside the range of human color vision. But there is a catch: you have to ...

Scientists claim to have found a “new” colour called olo, but it kinda looks familiar. Move over blue, green, and that ...

While the new colour, olo, is currently seen only under lab conditions, phone displays and VR sets suddenly have new horizons ...

Here's the nerdy but cool part: our eyes use three types of cone cells to see colour: S-cones for blue, M-cones for green, ...