A team of researchers in the US have claimed to have discovered a colour named 'olo' which has apparently never been seen ...

Scientists recently announced they have discovered a new, never-before-seen color called olo—but most of us still won’t be seeing it anytime soon. Last Friday, a team of researchers published ...

Named "olo," this new shade has only been seen by five people so far. It's described as a vivid blue-green, unlike anything your eyes could see on their own. But to witness it, you’d need a high ...

And the new color enabled by Oz is named “olo,” a reference to its theoretical color space coordinates, which are [0,1,0]. [ Related: Animals only see in black and white and 5 other color myths.

Scientists say they’ve discovered a new color called "olo," seen only by five people using laser-based retinal stimulation. The color was created by targeting a single type of cone cell in the ...

Just 5 people have seen ‘Olo’ — they call it a jaw-dropping peacock blue or teal Dubai: In what sounds like something out of science fiction, scientists at the University of California ...

It is called “olo” and it is a shade of blue-green, according to the BBC. The U.S.-based scientists discovered it by doing something most of us are told not to do: shining a laser into a ...