Researchers used laser pulses directed into participants' eyes to stimulate M cone cells, producing a color signal not ...

Scientists say they’ve discovered a new color called "olo," seen only by five people using laser-based retinal stimulation. The color was created by targeting a single type of cone cell in the ...

It’s incredibly saturated.” Prof Ng, who was one of five people to take part in the experiment, told BBC Radio 4's Today programme that olo was "more saturated than any colour that you can see ...

It is called “olo” and it is a shade of blue-green, according to the BBC. The U.S.-based scientists discovered it by doing something most of us are told not to do: shining a laser into a ...

He said, “In color vision science, we have to be very careful.” For the olo study, to know that the subjects were truly seeing a blue-green that was more saturated than anything possible in ...