The Pepsi Challenge is turning 50 this year, and to celebrate, Pepsi is coming for Coke once again. This time it's pitting ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

Pepsi is making waves once again, this time teaming up with global icon David Beckham to launch its newest global campaign ...

North Carolina may be missing a golden branding opportunity by not fully embracing Pepsi's origins in New Bern. As Coca-Cola ...

Pepsi's new campaign film celebrates just that ... people and exacting analysis of our research processes. Our authors can publish views that we may or may not agree with, but they show their ...