Beverage chain Mixue appears to be strengthening its diversity campaign amid controversy over alleged racial discrimination in one of its job advertisements. Instagram user @mohaneyyy initially ...

MIXUE Malaysia has rolled out a new campaign promoting diversity. The campaign comes as the ice cream and tea brand faces controversy for an allegedly racist job ad that had went viral on social ...

It has more than 45,000 locations, a $10 billion valuation, and a beloved snowman mascot. Now, it’s eyeing global expansion.

Mixue might have less brand recognition in the U.S., but the Chinese fast food chain has more locations than both Starbucks and McDonalds. The world’s biggest fast-food chain by locations isn’t ...

Chinese bubble tea and ice cream giant Mixue has overtaken McDonald’s and Starbucks to become the world’s largest food chain.

Turns out China's largest bubble tea and drinks chain, Mixue Ice Cream and Tea, which may be unfamiliar to many, boasts more outlets than either of the better-known chains. The company saw its ...

SHANGHAI, March 5, 2025 /PRNewswire/ -- Mixue Ice Cream & Tea has recently implemented FLUX WMS solution to establish a global digital-intelligent warehousing management system. Established in ...

Mixue Group, Chinese mainland's largest fresh drinks producer by retail market share, made a strong debut on the Hong Kong stock exchange, opening 29 percent above its initial public offering ...

There are a ridiculous number of Mixue Ice Cream and Tea locations The ... along with the Brown Sugar Bubble Tea and Lemon Black Tea. It's this variety and value, analysts say, that makes it ...