While the terminology may vary, one thing is clear: the matcha-inspired green palette is here to stay. Why does this shade resonate so deeply with both celebrities and their fans? It’s all about ...

Laneige launched a new matcha-flavored Lip Sleeping Mask and a taro-flavored Lip Glowy Hydration Balm inspired by bubble tea. The new lip mask offers the same benefits as the original, including ...

Rocky’s Matcha and Saie Beauty have teamed up for a soothing, caffeinated crossover that blends beauty and wellness in one thoughtfully curated release. The collaboration spotlights a limited ...