Master P is a New Orleans legend with lifelong ties to basketball — from the “Make ‘Em Say Ugh” video to his occasional stints as a professional player to his son Lil Romeo’s years as a point guard ...

Percy Miller, better known as Master P, will be the new president of Basketball Operations for the University of New Orleans.

Farewell, Master P. Hello, Coach P. Ever since he launched No Limit Records in the early 1990s and introduced himself as the “Ice Cream Man” who would “Make ‘Em Say Uhh,” Percy Miller built his brand ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Master P performs at 2017 Essence Festival - Day 3 at Mercedes-Benz Superdome on Sunday, July 2, 2017, in New Orleans. (Photo by ...

Percy Miller has worn many hats in his 54 years. Rapper. Mogul. Entrepreneur. Coach. Now, the New Orleans native best known to the world as Master P is taking on a new title as the President of ...