At Variety's Entertainment Marketing Summit, executives from legacy studios, streamers, TikTok and Google kept returning to ...

Adhip Ray, is the founder of WinSavvy, a digital marketing consultancy for startups and professional service providers.

In “Little Bosses Everywhere,” Bridget Read looks at the enduring popularity of companies like Mary Kay and Amway for ...

With its all-in-one architecture, expAInd empowers businesses to automate and optimize their sales, marketing, and customer ...

Top marketing chiefs discussed working with sibling streamers, trying to reach Gen Z and more on Thursday at Variety's ...

Once trained, AI agents can impact a wide range of industries and business areas—among them, sales and marketing.

Engaging a white-label marketing service not only frees up time to focus on key growth areas and scale faster, but also ...

Python is the Library of Congress of Artificial Intelligence – By Eric Malley Series 1 of 4: The $611 Billion Pitfall in Digital Marketing Digital marketing offers businesses immense opportunities for ...

There are only four sustainable growth engines: performance marketing, virality, content, and sales. Most breakout companies ...

Grand Theft Auto V's 2013 launch redefined entertainment marketing, achieving $800 million in first-day sales. Rockstar Games ...

Bills moving through the Florida Legislature would, among other things, redirect bed tax money to property tax breaks and ...