Although digital advertising increasingly became a part of daily life, print still held on strong. Ads leaned into slick and striking photography, bright and simple graphics, familiar faces and clever ...

The UFC’s “baseline (logo ad) contract is for a global brand ... it's an urgent problem,” said 4D Sight CEO Erhan Ciris. Ciris is based in New York City, with much of his team based in ...

America Online on Thursday launched an aggressive advertising campaign designed to ... and unveiled a redesigned version of its corporate logo. In the marketing endeavor, which will debut with ...

Here, if you have ever dreamt of opening a confectionery on Mars, about an aerospace technology startup around Saturn, or ...

The update for the Detroit-based firm includes a new red "halo" logo, wordmark ... the company's brand transformation with a Super Bowl ad that will demonstrate "how homeownership has the power ...

He said he wrote the column to try to jar people out of their advertising-bombarded complacency and provoke some discussion. "We've become horrendous in putting logos and brands on everything," G ...

Google Ads is rolling out mandatory brand guidelines. It requires you to officially document your business names and logos by March – or face automated changes to your ad campaigns. The big picture.

As media companies continue to overhaul the traditional “spray-and-pray” nature of television advertising ... of their campaigns. It is based on consumer response across built into the ...

Facebook, under pressure to beef up privacy disclosures and transparency to users, will start letting users know when ads are targeted to them, although it may take a bit of work to find that out ...