But Labubu’s popularity has spiked over the past year, thanks to celebrity endorsements. Lisa, from K-pop mega group Blackpink, has frequently professed her love of the creature on social media.

Of all the creatures, Labubu became the most popular, and was brought to life as a toy in conjunction with Pop Mart in 2019. Pop Mart often sells Labubus through “blind boxes.” Similar to ...

The now-viral Labubu accessory, a.k.a. blind box charms from Pop Mart’s The Monsters series, have become a celebrity favorite and one of the hardest finds since their boom in popularity.

It’s small, toothy and often described as slightly creepy. But this plush doll, called Labubu, has quickly become an unlikely status symbol. In recent weeks, social media has been filled with ...