Just one stroll through a supermarket or scroll on any online chicken retailer, shows a dizzying number of labels and classifications emblazoned on poultry packages, and they aren't obvious.

If a chicken is air-chilled it will be called out on the label. Mary's and Bell & Evans are common air-chilled chicken brands ...

British supermarket Waitrose has confirmed that all its fresh chicken now adheres to the science ... Waitrose is advocating for government-mandated welfare labels across the industry to assist ...