The story behind the famed FUBU (For Us By Us) brand is set for a television treatment. According to Deadline, a scripted series exploring the business is planned from Ted Field’s Radar Pictures ...

Founded in 1992, FUBU became synonymous with hip-hop. But the glitz belied the brand’s humble beginnings. John started off by sewing sweatshirts and hats in the living room of the house where he ...

He also learned how the only way to expand into global markets, as he did with FUBU entering Japan and Korea, is to partner with local experts and move slowly. As an entrepreneur, he also learned ...

Perrin Jr. joined with Daymond John, J. Alexander Martin and Carl Brown to launch what would become the foundational urban fashion brand FUBU, leaving an indelible mark on hip hop culture and ...

Daymond John, founder of the FUBU clothing line and a serial entrepreneur who stars on the hit TV show “Shark Tank”, talks to the WSJ’s Lee Hawkins about his early years, and how he ...