"There are detailed reference documents provided to each market on the proper use of the logo to maintain brand standards ...

For the millionth time:This logo DOES NOT read KIA.IT READS KN.WHY DID THEY DO THIS ... For more stories like this, follow us on MSN by clicking the +Follow button at the top of this page.

To mark the launch of Kia’s new business strategy and updated slogan, ‘movement that inspires’, the car brand has revealed a new logo created to look like a handwritten signature, which was developed ...