So KFC has gone and done something a little bit ingenious. It's taking a bite out of unscrupulous game publishers by turning ...

When Colonel Sanders founded Kentucky Fried Chicken (KFC), he likely never envisioned that his legacy would go beyond the realm of cooking and become an iconic symbol in internet meme culture.

No one can blame people for thinking the new ad is strange. It starts with a man watching a puffy vest fall out of the sky, right onto the shoulders of a woman, before a group of people surround them.

TBWA\RAAD’s Santiago Cuesta reflects on how his team helped KFC subvert expectations by turning the worst ads on the internet into unmissable games. If you’ve got a phone, chances are you’ve ...