Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers' responses to ads — its latest partnership with a Nielsen competitor. iSpot's new measurement offering ...

Chicago, March 31, 2025 (GLOBE NEWSWIRE) -- Circana, LLC, Paramount (NASDAQ: PARA, PARAA), and iSpot today announced a new collaboration to bring “always-on” sales and conversion measurement ...

iSpot, the cross-platform TV ad measurement company, has announced the its business outcome solution able to deliver attribution for video advertising persistently, at scale. The offering aims to ...