The story though is very different in North-West where Horlicks is a challenger brand and the category driver is 'kids pester' given that the Health Drink Category (HFD) is still considered to be a ...

By championing fearless, boundary-pushing childhoods, Horlicks quietly updates its promise of ‘growth’ for the 21st ...

Horlicks, one of India's most iconic Nutrition Food Drink brands, has partnered with FCB Neo (part of FCB India) to launch ...

GlaxoSmithKline’s brand of Horlicks recently launched an initiative – ‘Horlicks Smart Pass’ which is aimed at students preparing to sit for the Grade 5 Scholarship examination. The company said the ...