This logo will now be featured across HP’s Envy and Spectre laptop lines, serving as a premium hallmark. It represents dramatic and forward-looking change, precisely the thing HP was unwilling ...

HP says it’ll be using this logo solely on its premium laptops. Update April 5th, 10:25AM ET: This story has been updated with additional information on where HP’s new logo will be used.

HP tells us that they'll use the logo for their premium products only. They also suggested that they'd also wanted to use the full "Hewlett Packard" branding on high-end machines for this year ...

As reported in The Verge, the logo–depicted above–actually debuted in 2011. It’s the work of the global creative company Moving Brands, whom HP had hired to develop a new brand identity.

HP Enterprise and HP Inc. The new HP Enterprise, naturally, needs a new logo and...drum roll please...this is it. The green box on top represents new opportunity, Whitman says. The box is green to ...