One name has caught on in the English-speaking West: “Generation Alpha”. It symbolises a fresh chapter, says Mark McCrindle, the Australian demographer behind it. He canvassed people for ideas ...
These days, Gen Alpha dreams of becoming content creators. A survey of 910 U.S. Gen Alpha kids (ages 12 to 15) by social commerce platform Whop found that nearly a third want to be YouTubers ...
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