The best way to get eyes on any product is through ads, and the video game industry is no different. While everything is mass ...

Today’s bad ads aren’t just annoying - they’re aggressive, complex and often harmful. The Player Sentiment on In-Game Ads report, based on a survey of mobile gamers and published by AppHarbr, ...

The company boasts that the new Rewarded Video ads show higher engagement than regular advertising, with a completion rate ...

Among mobile gamers, 43% will research a new product after seeing an in-game ad, per new research from the game developer.

Mobile game ads have a bit of a reputation problem. Just look at the 165,000-member Reddit community, r/shittymobilegameads, or the growing number of YouTube influencers gaining followers by roasting ...

Samsung Ads has launched "GameBreaks," an interactive ad format that advertisers in the U.S. and Canada can use to turn ...

The Roblox team has been making various changes recently, but the newest one involves Google and the ads that are in the game ...

He may not get as much attention these days as the Inside The NBA crew or pundits like Stephen A. Smith, but Kevin Harlan is ...

Roblox is expanding the Immersive Ads feature by bringing Rewarded Video Ads that can give you premium gifts. Check this news ...

Roblox announced today that it's launching Rewarded Ads for advertisers, as well as adding Google's Ad Manager to its tech stack.