New Delhi: Thums Up has announced its new campaign, ‘Utha Thums Up, Jagaa Toofan’ for the upcoming Paris 2024 Olympic and Paralympic Games. The campaign is based on the idea that the ...

Coca-Cola challenged U.S. trademarks owned by Meenaxi Enterprise for Thums Up and Limca, which Coca-Cola sells in India Court said Coca-Cola did not show it was harmed by marks in America (Reuters ...

Beverage major Coca- Cola India announced that it had signed megastar Salman Khan as the brand ambassador for Thums Up. The partnership with Being Human takes forward the vision of both ...

Hero MotoCorp has announced a collaboration with Thums Up and introduced a special edition of the Mavrick 440. Christened the Mavrick 440 Thunderwheels, it serves as a limited-edition version of ...

Thums Up has rolled out its campaign for the upcoming Men's ICC T20 World Cup. Conceptualised by Ogilvy, the campaign promotes Thums Up's 'stump cam’ initiative through which the brand will be ...

It has been exactly 40 years since Thums Up was launched by Parle Group in 1977 and later acquired by Coca-Cola in 1993. Soon after its launch, Thums Up enjoyed a near monopoly with a much ...

New Delhi: Thums Up has launched its latest campaign featuring superstar Allu Arjun. This bold new campaign, arriving just as the buzz around Pushpa 2 intensifies, promises to captivate fans of ...

He has been signed in as the brand ambassador of the popular soft drink brand Thums Up. Reportedly, with this deal he has become the highest-paid ambassador in Asia for any commercial.

In the 53 years since Bisleri’s acquisition, Ramesh Chauhan added other beverages to his portfolio like Maaza and Thums Up — the latter becoming another gold mine for him as it gained a huge ...