Diadora, the Italian footwear brand founded in 1948, is majority-owned by the family behind Geox through their investment fund. It manufactures football boots and athletic shoes, as well as a ...

Available now is Diadora's tech-loaded Atomo Star super trainer. Diadora's latest running innovation was designed, tested and produced in Manovia, the brand's in-house footwear workshop in Italy.

Assine o Estadão aqui! A Diadora homenageia o espírito olímpico e a histórica vitória de Gelindo Bordin na maratona dos Jogos Olímpicos de 1988 com o Mythos Propulsion 280. Este lançamento ...

Diadora is entering the world of college athlete endorsements with its first name, image and likeness (NIL) deal. According to the Italian sportswear brand, it has signed a new NIL partnership with ...