Daniel Curtis is a former Danson intern at the New Statesman. Football rights help tap into data about older demographics that can help the retailer sell other goods and services. Once aspirational, ...

While the competition to land Curtis is real, it looks like Dan Lanning and the Oregon Ducks have whipped up a sneaky plan. Now what made the college football programs go gaga over Curtis?

Daniel Curtis is a former Danson intern at the New Statesman. Football rights help tap into data about older demographics that can help the retailer sell other goods and services. Once aspirational, ...

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