One of the most popular strategies for driving more leads and traffic in a business setting is cold email outreach. But how exactly does this strategy work and how can you make the most of it?

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...

Wayup CEO and former Google employee Liz Wessel loves to cold email people. Here she shares 2 tips to get responses. Following is a transcript of the video. I’m a big cold emailer, so first of ...

Satya Nadella's appearance on Dwarkesh Patel's podcast was secured through a cold email, highlighting the power of direct outreach. Nadella discussed a key career lesson and reflected on Microsoft ...