Kellanova — which owns brands like Cheez-Its, Pringles, Pop Tarts and Eggo waffles — split off its North American cereal business last year into WK Kellogg Co. The Accountable report ...

Major League Soccer and Kellogg’s have announced a multi-year partnership extension which designates Cheez-It and Pringles as the league’s official snacks, and Eggo as the official waffle.