With Tesla trade-ins recently reaching an all-time high in California, more and more Americans appear to be ready to move on ...

Have you ever wondered why some brands seem to have a loyal following that sticks with them through every new launch or social media update? Are you curious abo ...

To have a real, lasting impact, your program needs to be thoughtfully designed around what truly motivates customers and ...

Consumer brand loyalty will likely decline if prices rise due to tariffs, according to a Wunderkind survey released last ...

Unlike B2C, which thrives on broad engagement, B2B communities should focus on thought leadership, peer networking and ...

Brand loyalty matters in the major appliance industry. There are countless options to choose from. Still, many consumers ...

IBS Intelligence (IBSi) is the world’s only pure-play Financial Technology focused research, advisory, and fintech news analysis firm, with a 30-year track record and clients globally. We take pride ...

Cornish clothing brand Seasalt has unveiled its new customer loyalty programme, Seasalt Rewards. Available since 30 April, ...

Fuego Tortilla Grill, the fast casual concept inspired by Mexican flavors and the generous spirit of Texas, is firing up its range of rewards with the launch of a brand-new loyalty program and website ...