B2C companies run hundreds of micro-tests every month to fine-tune growth. Why aren’t sales teams doing the same?

While business-to-business (B2B) and business-to-consumer (B2C) sales models share similarities in their focus on customer needs, marketing-sales alignment and data driven strategies, they diverge ...

Bajaj Finserv Health already has a network of over 100,000 doctors and 16,000 hospitals. They address out-of-pocket OPD expenses, processing 150,000 transactions a month, and align with NITI Aayog ...

While B2B (business-to-consumer) sales are slowing down due to the sluggish construction economy, the expansion of B2C ...