WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...
Everybody loves an award - obviously - and no-one more than WPP. And, once again, the holding company's GroupM has won WARC's ...
WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.
Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo ...
Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...
The Indian antitrust body has raided the offices of many global advertising giants, including GroupM, Publicis, Dentsu and Interpublic Group, and a broadcasters' industry group over alleged price ...
WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...
Antitrust authorities in India have conducted raids at the offices of multiple international advertising agencies on allegations of price collusion, people with direct knowledge of the matter told ...
Do creative agency billings matter? Are they still the best common source of information telling us which agencies are on the up and which aren't? Common wisdom has it that they aren't, with agency ...
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...
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