Martin and Hull are joining Athleta’s Power of She Collective, which the brand started in 2023 to further build on its mission of inspiring women and girls through movement.

Golden State Valkyries guard Kate Martin is one of the latest athletes to sign on to Athleta's Power of She Collective, the brand announced January 29. Martin is joined by the Indiana Fever's Lexie Hull.

Athleta, the women’s performance activewear brand under Gap Inc., has announced WNBA and Unrivaled league stars Lexie Hull and Kate Martin as the newest members of its Power of She Collective. They join current WNBA player Monique Billings in Athleta’s mission to empower the next generation of female athletes amid a surge in women’s sports popularity,

Athleta’s Power of She Collective is adding two WNBA stars to its lineup — Kate Martin and Lexie Hull. “The Power of She Collective is a really important part of our brand’s positioning and purpose,” Chris Blakeslee, president and chief executive officer of Athleta, told WWD.

Indiana Fever standout Lexie Hull spoke with Women's Fastbreak on SI about her new Athleta partnership, playing with Angel Reese in Unrivaled, Fever free agency, and more.