PARIS — Dua Lipa is the new face of Chanel. The “Houdini” singer, who attended the brand’s haute couture show on Tuesday in a floor-sweeping black cape, stars in the new campaign for its 25 handbag, and it promises to be as catchy as one of her earworm tunes.

A direct descendant of the revolutionary 2.55—which, at 70, remains one of the most sought-after handbags in the world—the Chanel 25 mirrors its time. The bag is crafted in supple, lightweight quilted leather, and the medium and large sizes come with a handy clutch that also can be worn solo, depending on the occasion.

Chanel releases an alluring campaign video unveiling the singer-songwriter as the fashion house’s newest it-girl

Just like every other major fashion house on the planet, Chanel sure does like to have a selection of brand ambassadors on speed dial. Currently on the Chanel roster is everyone from Margot Robbie and Lily-Rose Depp to Whitney Peak and Riley Keough.

Dua Lipa is feeling radically optimistic about Chanel’s latest offering.

A direct descendant of the revolutionary 2.55 – which, at 70, remains one of the most sought-after handbags in the world – the Chanel 25 mirrors its time. The bag is crafted in supple, lightweight quilted leather, and the medium and large sizes come with a handy clutch that also can be worn solo, depending on the occasion.

The biggest names in fashion unveil their new collections, with a host of celebrities on hand.