Pareto Law is the UK’s biggest and most successful sales enhancement company: the authority on sales, no less, since 1995. Pareto brings companies the 20% of the sales team that makes 80% of the difference. The Pareto Effect can be experienced in many ways and it can have a remarkable, measurable effect on business results. Pareto delivers this effect through four key elements – Sales Recruitment, Sales Training, Executive Recruitment and Sales Development, combining sales assessment, training and accreditation solutions to deliver sales excellence.